Telecoms giant TalkTalk is expected to increase prices on its broadband and television services later this year. Earlier this month, ISPreview reported that price increases were indicated on TalkTalk’s website, and that such price rises are to come into effect on October 1st. However, it must be stated that the price increases shall only affect certain voluntary additional services such as paid boosts and call charges. TalkTalk does have a fixed price guarantee, which ensures standard service prices for broadband will remain constant for the duration of one’s contract. Despite this, the fixed price pledge does not cover these additional extras which are to have their prices subsequently altered.
The initial price change a TalkTalk customer can expect to encounter will be to landline telephone calls in the United Kingdom. However, this excludes any inclusive minute allowances specified on one’s contract. Specifically, the price change will be an increase of 2p a minute from 16p to 18p on calls to UK numbers. To add to this, TalkTalk customers should expect to see a change to the ‘International Max’ boost. This optional extra gives an additional 1000 minutes on calls to 50 international locations as well as the Channel Islands. The £2 increase on this add on will bring the final price to £12 a month. Finally, those currently subscribed to TalkTalk TV’s ‘Entertainment Boost’ should also expect to see a £2 increase to the monthly price.
These price increases come in spite of the ongoing Covid-19 pandemic and the subsequent economic fallout. A consequence of which being that TalkTalk even had to start offering payment holidays to its broadband customers earlier this year over concerns for their financial circumstances. Regardless a spokesman for the corporation has stated that “Changing our pricing is never a decision we take lightly, and we remain committed to providing the best value connectivity”. It does remain to be seen how TalkTalk’s customers receive this new range of price increases to the various services.